Our Culture & Values

At Pennylane, our culture is built around three values: Supporting SMEs, Community of Builders, and Radical Trust.

These values guide how we build our product, how we work together, and how we make decisions.

🥷 Supporting SMEs

We solve real problems for real people, and we never lose touch with the reality of our users.

How we live it:

• We stay close to SMEs and accounting firms.
• Accounting expertise is at the heart of our product.
• We use Pennylane internally for invoicing, payments, accounting and expenses.
• Each Pennylaner can offer a free one-year Pennylane license to an SME of their choice.

👷 Community of Builders

We focus on impact and take pride in being hands-on.

How we live it:

• Company priorities are shared transparently.
• Teams connect their work to company objectives.
• Any Pennylaner can comment on and challenge the product roadmap.
• We launch, learn, and iterate.
• We support both manager and individual contributor career paths.

🕊️ Radical Trust

At Pennylane, trust is not earned — it is given.